It’s Generative AI, Stupid: Why You Need Clean Data

It’s Generative AI, Stupid: Why You Need Clean Data

BLOG It’s Generative AI, Stupid: Why You Need Clean Data Co-written by THOR, Internal AI Bot, and Adam Secada, Generative AI Lead at Thunder The following content was generated by Thunder’s Internal AI Bot THOR. Alright, folks, listen up! I’m THOR, an AI Bot working behind the scenes at Thunder Consulting, and I’ve got some…

Why I Chose Thunder

Why I Chose Thunder

BLOG Why I Chose Thunder Written by Neil Nagar, Client Partner at Thunder Choosing to join a new company to work for is a major decision in anyone’s career journey. There are many different opportunities with various SIs throughout the Salesforce ecosystem; here is why I chose Thunder. First, here is a little background information…

Salesforce Activation Tips: The WIIFM Pyramid

Salesforce Activation Tips: The WIIFM Pyramid

VIDEO Salesforce Activation Tips: The WIIFM Pyramid Presented by Susan Jaggers, VP, Activation at Thunder Watch this demo video to learn about using the WIIFM Pyramid to help get the most value from Salesforce from Susan Jaggers, VP, Activation at Thunder. Find this content helpful? Like and subscribe to our YouTube channel for more!  …

CNX23 Recap

CNX23 Recap

BLOG CNX23 Recap Written by Daniel Barnett, VP, Marketing & Marketing Cloud Practice Lead at Thunder These days, nothing is more enjoyable to marketers than catching up, exchanging ideas, and collectively, and as a group, blaming sales.  I kid, nothing like a Dad Joke for Father’s Day… Back to our opening. Salesforce’s Connections is a…

3 Ways Thunder Helps With Marketing Cloud Personalization

3 Ways Thunder Helps With Marketing Cloud Personalization

BLOG 3 Ways Thunder Helps With Marketing Cloud Personalization Written by Daniel Barnett, VP, Marketing & Marketing Cloud Practice Lead at Thunder 2023 is going to be an incredible year for Marketing Cloud and we’re so excited to partner with Salesforce to help lead the way. One of the things that excites us the most…

Thunder Women in Tech

Thunder Women in Tech

FEATURE Thunder Women in Tech In honor of International Women’s Day, we asked the ladies at Thunder about their experiences as women in tech. Here’s what they had to say! I have strived to be valued for the work that I do – throughout my many careers – but that has only worked when leadership…

Meet the Rainmakers: Steve Hupp, Field Service Practice Director

Meet the Rainmakers: Steve Hupp, Field Service Practice Director

BLOG Meet the Rainmakers: Steve Hupp, Field Service Practice Director We recently sat down with Thunder Field Service Practice Lead, Steve Hupp, to learn a little more about ‘The Field Service Guy’. Here’s what he had to say! Q. Steve, tell us a little bit about your role at Thunder. I lead our Field Service…